Privacy Policy

Last Updated: June 2026

At Peetalya, we are committed to protecting your privacy and handling your personal information with transparency and care. This Privacy Policy explains how Heritagious Living Private Limited ("Peetalya", "we", "our", or "us") collects, uses, stores, and protects information when you visit or make a purchase on Peetalya.com (the "Website").

By using our Website, you consent to the practices described in this Privacy Policy. Please read it carefully.

1. Information We Collect

We collect information in the following ways:

a) Information You Provide Directly

  • Account & Order Information: Name, email address, phone number, billing and shipping address when you register, place an order, or contact us.
  • Payment Information: Payment details are processed securely through third-party payment gateways. Peetalya does not store your complete card or banking information.
  • Communications: Messages, queries, or feedback you send us via email, contact forms, or customer support channels.

b) Information Collected Automatically

  • Device & Browser Data: IP address, browser type, operating system, and device identifiers.
  • Usage Data: Pages visited, time spent, links clicked, referring URLs, and navigation patterns on the Website.
  • Cookies & Tracking Technologies: We use cookies, web beacons, and similar technologies to enhance your browsing experience and analyse Website performance. See Section 6 for details.

c) Information from Third Parties

  • Data from payment processors, logistics partners, and analytics providers to fulfil orders and improve our services.
  • If you interact with our social media pages, we may receive limited profile information as permitted by those platforms.

2. How We Use Your Information

We use the information collected to:

  • Process and fulfil your orders, including shipping and delivery.
  • Send order confirmations, invoices, and shipping updates.
  • Respond to your queries and provide customer support.
  • Personalise your shopping experience and product recommendations.
  • Send promotional communications, offers, and newsletters — only with your consent.
  • Analyse Website usage to improve performance, design, and content.
  • Detect, prevent, and investigate fraud or unauthorised activity.
  • Comply with legal obligations under applicable Indian law.

3. Sharing of Information

We do not sell, rent, or trade your personal information. We may share your data only in the following circumstances:

  • Service Providers: Trusted third-party vendors including payment gateways, courier and logistics partners, email service providers, and analytics platforms — solely to fulfil services on our behalf.
  • Legal Compliance: When required by law, court order, or government authority under applicable Indian legislation.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction, subject to equivalent privacy protections.
  • With Your Consent: For any other purpose, only with your explicit consent.

4. Data Retention

We retain your personal information for as long as necessary to:

  • Fulfil the purposes outlined in this Policy.
  • Comply with legal, accounting, or regulatory requirements.
  • Resolve disputes and enforce our agreements.

When your data is no longer required, we securely delete or anonymise it.

5. Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These include:

  • SSL encryption for all data transmitted on the Website.
  • Secure servers and access controls.
  • Regular security assessments and updates.

While we take every reasonable precaution, no method of transmission over the internet is 100% secure. We encourage you to use strong passwords and keep your account credentials confidential.

6. Cookies Policy

Cookies are small text files stored on your device that help us improve your experience on the Website.

We use the following types of cookies:

  • Essential Cookies: Required for the Website to function correctly (e.g., shopping cart, login sessions).
  • Analytics Cookies: Help us understand how visitors interact with the Website (e.g., Google Analytics).
  • Marketing Cookies: Used to deliver relevant advertisements and track campaign performance.
  • Preference Cookies: Remember your settings and preferences for a personalised experience.

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect Website functionality.

7. Your Rights

Under applicable Indian law, including the Digital Personal Data Protection Act, 2023 (DPDP Act), you have the right to:

  • Access: Request a summary of the personal data we hold about you.
  • Correction: Request correction of inaccurate or incomplete personal data.
  • Erasure: Request deletion of your personal data, subject to legal retention obligations.
  • Withdraw Consent: Withdraw consent for processing at any time, without affecting the lawfulness of prior processing.
  • Grievance Redressal: Raise a complaint with our designated Grievance Officer (see Section 11).

To exercise any of these rights, please write to us at support@peetalya.com.

8. Children's Privacy

Our Website is not directed at individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us with personal data, please contact us immediately and we will take steps to delete such information.

9. Third-Party Links

The Website may contain links to third-party websites, social media platforms, or payment portals. Peetalya is not responsible for the privacy practices or content of such external sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. The revised policy will be posted on this page with an updated "Last Updated" date. We encourage you to review this page periodically.

Continued use of the Website after any changes constitutes your acceptance of the updated Privacy Policy.

11. Grievance Officer

In accordance with the Information Technology Act, 2000 and the Digital Personal Data Protection Act, 2023, the name and contact details of our Grievance Officer are:

Grievance Officer
Heritagious Living Private Limited
Email: support@peetalya.com
Website: Peetalya.com

We will acknowledge your grievance within 48 hours and resolve it within 30 days of receipt.

12. Contact Us

For any questions, concerns, or requests related to this Privacy Policy, please reach out to us:

Heritagious Living Private Limited
Website: Peetalya.com
Email: support@peetalya.com
Customer Support: As listed on the Contact Us page of the Website.